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  • MOST MEN DON'T
    NEED SKINCARE.
    THEY NEED A SYSTEM.

    3 products. 30 seconds. Built for men who want results not routines.

    Subscribe & save 20% Free shipping Free welcome kit

MOST MEN DON'T
NEED SKINCARE.
THEY NEED A SYSTEM.

3 products. 30 seconds. Built for men who want results not routines.

Subscribe & save 20% Free shipping Free welcome kit
Lock In Your System

Subscribe. Save 20%. Get Started.

One subscription. One decision. Delivered every 90 days so you never run out and never have to think about it.

What You Get
  • Hard Yards 90-Day Maintenance System (all three products)
  • Free $49 Welcome Kit
  • Free Shipping on Every Order
  • 20% Off Every Delivery
  • Delivered Every 90 Days — Never Run Out
Most Popular — Subscribe & Save
Subscribers Pay
$120
Per 90-Day System · Free Shipping
You Save $29 vs One-Off · Plus Free $49 Welcome Kit
Lock In Your 90-Day System → One-Off Purchase — $149
Fast shipping guaranteed. PayPal · Apple Pay · After Pay.

ONE SYSTEM. THREE STEPS. THAT'S IT.

The 90-Day Maintenance System

01

Reset

Reset

Reset

DAILY FACE WASH — EVERY MORNING

Clean the day off. Built to wash away sweat, oil, dirt, and daily build-up.

02

Resurface

Resurface

Resurface

EXFOLIATING SCRUB — 2×3 WEEKLY

Exfoliate tired, rough skin and help your face feel cleaner, smoother, and fresher.

03

Maintain

Maintain

Maintain

MOISTURISER — DAILY

Hydrate, support, and maintain your skin daily. Zero grease.

WElcome kit INCLUDED FOR SUBSCRIBERS.

FREE $49 Welcome Kit with Your First Subscription

Welcome Kit

You're now part of a community that shows up, puts in the work, and gets better every day. Your Welcome Kit is our way of saying thanks.

EXFOLIATING TOWEL

Upgrade your daily routine. Built tough for real results.

SHOWER BAG

Durable. Lightweight. Take it anywhere.

FREE SHIPPING

No extra cost. We've got you.

Save 20% OFF all ORDERs

Because progress never stops.

YOU'RE NOT IN THIS ALONE

Tap into the support, the knowledge, and the drive to keep moving forward.

Welcome Kit

BUILT BY SOMEONE
WHO NEEDED THIS TOO.
“I built HARD YARDS for men like me — men who train, work, spend time outdoors and look after everything except their skin. This is not beauty. It is maintenance. One system. Three products. Done properly.”
Signature

Early Tester Feedback

LOVE THE MENTHOL

"Tester 9-“Loved the light menthol feel in the cleanser and exfoliator — especially in the morning shower.”"

– Jarrad B

AWESOME IDEA

"“The products feel high quality and the scent across the system is spot on.”"

– Warren S

I HAVE NEVER USED A MOISTURISER

"Tester 7 “I’d never used moisturiser before, but after four weeks using all three products, my face felt and looked better.”"

– Matt B

SIMPLE 3 STEP SYSTEM

"Tester 3 following the 3 step system made it so easy"

– Scott G

FAQs

The system is built around a 90-day maintenance system..

No. It is included with your first subscription order.

Step 01 Reset Cleanser- Aqua, Cocamidopropyl Betaine, Sodium Cocoyl Glutamate, Glycerin, Polysorbate 20, Ginseng Siberian Extract, Acacia Senegal Gum, Xanthan Gum, Aloe Barbadensis Leaf Juice Powder, Caffeine, Eucalyptus Globulus Leaf (Eucalyptus) Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Menthol, Sodium Chloride, Tocopherol, Benzyl Alcohol, Salicylic Acid, Sorbic Acid.

Step 02 Exfoliating Cleanser- Aqua (Water), Hamamelis Virginiana (Witch Hazel) Bark/Twig Extract, Coco-Caprylate, Cocamidopropyl Betaine, Coco-Glucoside, Hydroxypropyl Starch Phosphate, Bambusa Arundinacea Stem (Bamboo) Powder, Hydrogenated Jojoba Oil (Jojoba Beads), Glycerin, Polysorbate 20, Kaolin, Hydroxyethylcellulose, Aloe Barbadensis Leaf Juice Powder, Xanthan Gum, Eucalyptus Globulus Leaf Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Menthol, Tocopherol, Sodium Phytate, Hydrolyzed Rice Bran Protein, Terminalia Ferdinandiana Fruit Extract, Benzyl Alcohol, Salicylic Acid, Sorbic Acid.

Step 03 Maintain Moisturiser-Aqua (Water), Cetearyl Olivate, Squalane, Sorbitan Olivate, Glycerin, Niacinamide, Aloe Barbadensis Leaf Juice Powder, Panthenol, Macadamia Ternifolia Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Cetyl Alcohol, Allantoin, Magnesium PCA, Terminalia Ferdinandiana Fruit Extract, Tasmannia Lanceolata Fruit Extract, Santalum Acuminatum Fruit Extract, Xanthan Gum, Tocopherol, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Butylene Glycol, Carbomer, Coco-Glucoside, Sodium Phytate, Eucalyptus Globulus Leaf (Eucalyptus) Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Benzyl Alcohol, Salicylic Acid, Sorbic Acid, Mentha Arvensis (Peppermint) Oil.

Yes. That is exactly who it was built for.

Your subscription includes your initial order plus one recurring renewal order. After the second payment, you may cancel at any time before your next scheduled billing date. Your subscription will continue to renew automatically until cancelled.